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Revolutionizing Peach and Strawberry Farming with Sensoterra Sensors

The legacy of McLeod Farms, spanning five generations, stands as a testament to their unwavering commitment to quality and innovation. Located in the heart of South Carolina, USA, this agricultural powerhouse specializes in the cultivation of peaches and strawberries. To maintain their position as leaders in the industry, McLeod Farms has turned to cutting-edge technology, with a particular focus on soil health measurement using Sensoterra soil moisture sensors.


McLeod Farms: A Tradition of Excellence

The story of McLeod Farms is one of determination, resilience, and a deep-rooted love for the land. Specializing in the production of peaches and strawberries, McLeod Farms boasts a workforce of around 40 employees who labor year-round to ensure the success of their crops. However, during the peak peach season, which spans from late May to August, the farm experiences a remarkable transformation. The number of workers swells to over 200, all tirelessly engaged in essential tasks like picking, grading, packing, and shipping. Millions of pounds of peaches find their way to destinations across the United States and Canada, highlighting the sheer magnitude of McLeod Farms’ operations.

Embracing Innovation: Agriculture Meets Technology

For McLeod Farms, staying ahead in the competitive world of agriculture requires more than just manual labor. The farm has strategically incorporated a range of high-tech equipment to streamline its processes and ensure crop success. This includes the deployment of modern drip irrigation systems, remote sensing technology, and high-speed wind machines.

One notable innovation is the utilization of wind machines, designed to harness the power of nature. These machines draw warmer air from the upper atmosphere into the orchards during cold spells, effectively raising ground-level temperatures and safeguarding crops from potentially devastating frost damage. Furthermore, McLeod Farms employs cutting-edge hail prevention equipment that generates high-frequency sound waves, similar to cannon-like sounds. This technology serves as a safeguard, protecting the fruit from hail and potential damage.


Sensoterra Sensors: Revolutionizing Soil Health Measurement

In their relentless pursuit of excellence, McLeod Farms has embraced the future of farming by incorporating Sensoterra soil moisture sensors into their operations. Sensoterra, a global leader in wireless soil moisture sensors, has empowered McLeod Farms with the ability to make informed irrigation decisions. These sensors measure soil moisture content at the active root zone of the crops, ensuring a harmonious balance between soil and water.

The results are impressive. By harnessing the data insights gathered by Sensoterra sensors, McLeod Farms has unlocked the potential to enhance crop yield and maintain vigilant control over field conditions. The farm’s team can access real-time monitoring through a user-friendly app, enabling them to make precise adjustments and optimize crop health. Sensoterra sensors are characterized by their robustness, affordability, and seamless connectivity via a LoRaWAN network.

In a world where the future of agriculture meets advanced technology, McLeod Farms stands at the forefront, with Sensoterra sensors as their trusted partners in achieving new heights of success. The marriage of tradition and innovation is the driving force behind McLeod Farms’ ability to deliver the finest peaches and strawberries, year after year.

About McLeod Farms

The McLeods operates one of the largest peach orchards in the South Carolina area, with 650 acres in production. With 22 varieties of peaches on the sandy, loam soils surrounding the small town of McBee, SC. The orchards have been in the McLeod family since 1916. Owner Kemp McLeod represents the fourth generation to work the family orchards. He learned the operation from his father, Campbell McLeod.

For more information, visit their website: or check their Youtube video



About Sensoterra

Sensoterra is a pioneering leader in the field of wireless soil moisture sensors, offering cutting-edge IoT soil moisture sensor solutions for smart agriculture. Our state-of-the-art Sensoterra soil moisture sensors are at the forefront of agriculture IoT, providing unparalleled soil moisture monitoring capabilities.

Our commitment to precision agriculture technology allows farmers to make informed decisions, optimize their irrigation systems, and embrace sustainable farming solutions. With Sensoterra, access to real-time soil moisture data is at your fingertips, enabling precise water management and water resource management for your agricultural operations.

Sensoterra, established in 2015, with its headquarters in Houten, The Netherlands, develops water management solutions for agriculture/horticulture, smart city management, and water governance. Sensoterra has over 12,000 sensors in the ground globally, and generates hundreds of thousands of data points for smart water management, daily. Learn more at

Contact for more information, pictures and/or interview requests:
Jessica Nuboer
Marketing & Communications
Email: [email protected]

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